Sync
Designing a mobile karaoke experience.
Role
Product Designer
Skills
Product Design, Rapid Prototyping
Team
Elva Chen
introduction
This project was created for the Sonos x Adobe Creative Jam, where we took on the challenge of designing an app that enables people to easily discover and share their love of music with others in the same physical space—without requiring a music library or subscription.
We saw this as an opportunity to learn Adobe XD and push ourselves to create within a short timeframe. In the end, our work paid off—we won first place in the competition!
our task
Design an app where people can easily discover and share their love of music with others in the same space, whether or not they have a music service subscription or digital library.
problem
As college students coming out of the COVID pandemic, we recognized the unique challenges faced by our peers transitioning back to in-person classes and college life after prolonged periods of online learning and lockdowns due to COVID-19.
The challenge of regaining confidence in social settings inspired us to explore ways to facilitate connections between college students through an in-person musical experience.
Around two in five students have said it’s harder to meet classmates and make friends since the pandemic.
- BestColleges.com survey
Over 61% [of 18–25 year olds] reported feelings of loneliness, 43% said it became worse since the pandemic.
- 2022 Harvard University study
research
Through surveys and interviews, we identified how students engage with music and their primary ways of sharing and enjoying it together. Our findings revealed that students primarily connect through:
01. Sharing Music (ex. Spotify Blend)
02. Karaoke
03. Playing Instruments
our goal
Create an in-person karaoke app experience that will help and encourage college students post-pandemic to build connections and regain confidence in social settings.
design principles
introducing sync
Sync is a multiplayer competitive karaoke game that allows friends within the same vicinity to compete against each other in the ultimate sing off!
Sign up
Create and customize your account to make yourself easily discoverable by friends.
find friends to play with
Discover and select nearby players to start a new game.
queue songs to sing
Search up your favorite karaoke songs and add them to the queue.
start singing
